Dubai’s Official Presentation

Ministry of tourism required an easy to edit, beautiful interactive presentation to be used by the sales team in different world-wide exhibitions

The deck is compatible with screens on various devices, including iOS and Android. It has a touch-friendly interface that resembles an app, but it’s simple to edit as it was created entirely in PowerPoint. Additionally, the presentation’s appearance was crafted to match the city’s new brand identity.

Have a look at the case video below. Everything you see is created in PowerPoint.


Rich content. Easy to edit.

The presentation contained over 700 slides, making it difficult to organize the content. Dubai’s DTCM asked for a redesign that aligns with their new brand and a more user-friendly presentation format. It is crucial to ensure that updates can be easily made in the future.

The challenge

It’s not just a presentation

To begin, it’s important to ensure that every slide is aligned with the brand, resulting in a cohesive and polished deck. Given the abundance of content, it’s crucial to organize it in a manner that’s easy to comprehend and applies UI/UX principles, especially since the presentation will be touch-enabled.

Furthermore, a unique approach was required to cater to the touch-enabled nature of the presentation, taking into account how the screen will be held to ensure proper positioning. Additionally, it was essential to have a deep understanding of the new brand, as the presentation will represent Dubai in tourism exhibitions globally.

Easy to edit, engaging and a proud representative of the city of Dubai

The Results

Our team successfully created a visually stunning presentation that effectively captivated and engaged our audience. During our exhibitions, we utilized tablet poles for attendees to have hands-on interaction with our presentation.

All devices were linked to Dropbox and delegated to one individual for consistent editing and updating. Our system allowed for automatic and instantaneous updates across the globe.

Due to our success, we have received requests for two more presentations, applying the same principles for other targeted industries. I am proud to have played a role in presenting the city of Dubai and contributing to its incredible success.

Interested in crafting a truly flexible, immersive & interactive presentation?

Please feel free to get in touch at +971 4 547 0272 today. You can also email your requirements or queries at or just fill in the online contact form

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